Why butterflies?

Katherine Davison
19 October 2021


You may notice that Butterflies are a big part of my logo and designs. Sometimes people have been quite critical that I use them in a lot of my designs.

They are what remind me how far I have come, the culmination of reaching my goal.

I was like the caterpillar living a a different life. I was not happy with that life.  I did everything I knew to try and change, to lose the weight. Every diet and exercise program started the same.  I would go into them giving my all, 100% in. For months following the plan, losing a little bit of weight but not enough to come close to my goal. Always trying to change but failing.

Always unhappy.

Dreaming of a life I wanted, a life that would happen when I was thin.

Repeating over and over for years until real change was started. It was not actions that started it, not a diet or exercise program, but a change in my thoughts that lead to the transformation of action. 

This transformation was not instant.  For me it started with a loss of hope.

Too many failed diets and exercise programs.  I had had enough.  I needed to try something new. 

Something that I had not tried before. Something I had looked down on, criticised and thought would not work.

I didn’t know but leaving all my negative thoughts behind and change my mindset about weight loss, food and exercise was the key. 

It look time.

Sometimes I didn’t know it was happening and other times I was the one that deliberately made the changes, struggling to make the change a reality. Eventually it became easier, second nature.

I didn’t even know my transformation was finished, but suddenly I felt as if I had emerged from the chrysalis, I was no longer the person who started the journey, who wished to change.

I was now the butterfly!

You can become the butterfly too!

Katherine Davison

Katherine Davison

Weight loss coach

Katherine Davison

Katherine Davison

Weight loss coach

Katherine Davison, a weight loss coach, has conquered her own weight struggles over the span of a decade. By surpassing ineffective diets and extreme measures, she has discovered unique strategies that yield genuine positive results while still enjoying the pleasure of food.

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